EASTER EGGS:
If you press on the 1974 logo, it takes you to the Lightbox that gives you a discount code to purchase the newest single (my video). I have done this to connect my products together.
If you click on the vinyl icon, the 50% pop up comes up to present a 50% off discount to the single. This reinforces audience interaction.
The what about me plug presents audience interaction. Here audiences are able to submit their own stories and have a chance of being on the bands social media. This makes the audiences more connected to the artist, making the artist more relatable and the audiences more involved with the modern band.
If you click on this icon, the audiences are taken to the merchandise page that is also features on the homepage, this promotes the brand identity of the band.
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