WEBSITE PRODUCTION: Audience Interaction

Audience Interaction:

Within my website I have included plugs that are used primarily for audience interaction.
This is because, through targeting my fun-loving mass market audience, I am targeting an active audience.

This is a twitter trend I had created unique to the band, the #selfobssessed trend. This was audience interaction for audiences to comment their own examples and experiences with the narrative of the song.

This presents the ideal that people don't need to be what other people want them to be or expect them to be, they are 'self obssessed' and 'taking care of themselves'.

This is a social media thread that presents an instagram feed. This foregrounds the humanised representation of the band, including behind the scenes examples of the creation of the product one.

This is a pop up that comes up when you first enter the website. 

This presents a deal for the music video, if the audience enter the code #selfobssessedw/1974, they get a deal from the primary product or 'exclusive product' of the website. This also entails a 50 second trailer of the music video to come. This I have linked with the other #selfobssessed phase.

Here I have connected my two products together when the audience initially goes on the website. As well as connecting the audience interaction and the # and social media. 

When you click on the exclusive vinyl plug, it takes you immediately to 50% off of the new vinyl. This presents a level of audience interest and an interconnected link to the march section of my website.

This pop up occurs when the audiences click on the second webpage.

This is encouraging audience interaction and adhering to Jenkins Fandom theory in which audiences take something professional from the famous band and form their own fan pages.

These audience interactions allow different people to be joined together because of their interests, creating a community.

The what about me plug presents a big level of audience interaction and creates an Easter egg. In the exclusive interview, there is an Easter egg in a speech bubble that says 'What About Me?' When audiences press on this plug, they get a Lightbox that comes up and says 'Submit your own story'. This presents an audience interaction, whereby audiences can submit their own story following the postmodern ideology and narrative.

This is a plug that is presented on the last page reflects a 'subscribe' button that audiences can get involved with. 

The top of this 'Don't fall in love with the moment' is a pun to the 1975. This reflects the audience that knows the band and something I would like to mirror within my own piece. This adheres to the brief and reflects the fun-loving audience.